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We Helped Make The Roots Pre-Grammy Jam Session Happen

Erica Grigg    Mar 1, 2019 10:50:34 AM    Add comment

Hot on the heels of our blockbuster celebration of Miles Davis at Sundance 2019, we helped take the music to Hollywood with The Roots’ highly anticipated Pre-Grammy Jam Session 2019.

Roots & Engineer.ai together for a pre-grammy show

Playing their eclectic brand of “organic hip-hop jazz,” The Roots have been making music history since 1993, when their debut album Organix released. Since then, they’ve released over 15 critically-acclaimed albums, EPs and collaborations.

In addition to their own output, they’ve also backed up an endless array of top acts in the studio and on stage. Their live performances are frequently ranked among the best in the genre, and they’ve served as the house band for Jimmy Fallon since 2009 on both Late Night With Jimmy Fallon and The Tonight Show.

Their Pre-Grammy Jam Session is an annual meeting of the musical minds where everybody who’s anybody spends their evenings leading up to the Grammys.

Who else was part of this event this year? We’re excited to see the amazing participation from both musicians and attendees including

  • George Clinton & Parliament Funkadelic
  • T.I.
  • India Arie
  • 2 Chainz
  • Swiss Beatz
  • Jorja Smith
  • Noname
  • Chad Smith
  • Boogie
  • Esperanza Spaulding
  • Andrew Watt
  • Victory Boyd
  • 11
  • Anderson.Paak
  • Cordae
  • Jay Rock
  • Fantastic Negrito
  • JB Smoove
  • Jon Batiste
  • Andrew Watt
  • & Numerous others

Partnering with The Roots and Mirrored Media, Engineer.ai not only helped sponsor this stellar evening of impromptu music, we also helped streamline the RSVP and check-in process with an exciting piece of software custom designed by The Roots themselves using Builder technology.

Get an idea of night 1 via our YouTube channel below

The Roots wanted to manage multiple guest lists to easily identify who was invited and distinguish between guests, artists, VIPs, and more. Builder made it happen.

Attendees of the Roots Pre-Grammy Jam Session

They wanted to let staff add guest list names on the fly and have that list instantly synch on all check-in devices. Builder made it happen.


They wanted to make the check-in process a breeze for staff with no waiting in line for guests. Builder made it happen.

And they wanted it all with a 24-hour turnaround. Builder made it happen.

This killer app made the all-too-familiar experience of waiting in long queues, fumbling for tickets and dealing with door management nothing but a memory. Thanks to Builder, the focus of the evening remained right where it belonged: on the music.

Our Sachin Dev Duggal with Miguel

Engineer.ai was created to make dreams a reality. The Builder tool was conceived on the premise that anyone with an idea should be able to build that idea - whether they happen to be a master coder or not. Our combination of AI and human developers creates a virtual assembly line where you can build custom software products quickly, simply and affordably.

Get an idea of night 2 via our YouTube channel below

With hundreds of customers across the globe, from e-commerce and m-commerce platforms to social apps, Builder is the driving force behind such diverse products as BBC, DiditFor, Virgin, and ZikTruck, to name just a few. But we don’t just build it. Engineer.ai is a technology partner for life. We develop, we host, and we maintain your custom software creation. We do it all for you, so you don’t have to.

The Roots’ Jam Sessions are a musical cauldron where diverse artists combine their genius to brew up something new and unexpected. Builder is the kettle in which your genius can brew and develop into the Next Big Thing. It’s a place to quickly and affordably make your own singular vision a reality and create something new and exciting. We did it for The Roots. We can do it for you.

The Roots are already brainstorming endless ways for Builder to power more events, tours, and jam sessions down the road. They were thrilled to get exactly what they wanted, and they got it because they co-created the app. They said it best in their Facebook thank you update, “(Engineer.ai) is the future for building software.”

What can we say? We have to agree. Welcome to the future. We built it for you.


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